The Seaglass Group, together with AutoNation and Mercedes-Benz, today announced the launch of its Mercedes-Benz and AutoNation SEAGLASS | A Greater Fort Lauderdale Rosé Experience (SEAGLASS), taking place February 8-9, 2020, on the sands of Fort Lauderdale Beach.
SEAGLASS is a first-of-its-kind event immersing guests in a rosé experience second to none, benefitting AutoNation's DRV PNK initiative which has raised more than $20 million for cancer research and treatment. With the Atlantic Ocean as its backdrop, the inaugural event will showcase the world's finest rosé wines with perfectly paired culinary options throughout the weekend.
"Rosé is more than another wine; it's a lifestyle," said SEAGLASS co-founder Carlos Suarez, who also serves as publisher for Venice Magazine. "Greater Fort Lauderdale's coastal environment, luxury lifestyles, and year-round ocean breeze create the perfect canvas for this immersive rosé experience."
Hosted by Venice magazine, SEAGLASS highlights the community of Greater Fort Lauderdale creating an immersive atmosphere that celebrates the best in wine, art, music and fashion. The rosé paradise will deliver luxurious stops at every turn, unlimited pours of the finest wines, Instagram-worthy moments and rosé-themed activities.
"We are thrilled to be title sponsors of this incredibly luxurious event. It's the perfect opportunity to showcase the renaissance underway in Fort Lauderdale while raising funds and awareness for critical cancer research, said AutoNation Executive Vice President and Chief Marketing Officer, Marc Cannon. "Through this fantastic partnership, we'll be directing all funds raised for DRV PNK to the Dolphins Cancer Challenge- supporting cancer research and treatment right here in South Florida!"
"We are creating a sanctuary for rosé lovers and experientialists alike," added SEAGLASS co-founder Trevor Fried. "Fort Lauderdale deserves the splendor of what the SEAGLASS experience will deliver."
Tickets are on sale now for the SEAGLASS | A Greater Fort Lauderdale Rosé Experience at seaglassexperience.com where guests can choose from the full all-inclusive Rosé Experience ticket at $150/per day. Discerning guests who seek further exclusivity can opt for the VIP Cabana Experience, priced at $5,000/per day.
For more information, including tickets and sponsorship opportunities, visit seaglassexperience.com